How to Prepare Your Camp for the Post-Pandemic Summer

Campers hiking through the woods at a summer camp

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Like many industries out there today, the resident camping industry was hit hard during the pandemic.  Even now that we are through the pandemic (hopefully), camps are struggling to get back to making a difference in our children’s lives. The good news is, in most communities across the country, kids and parents are eager to return to camps, and camps are posed to reach record numbers!  A smart camp director knows that they must be prepared, so here are some ideas that might help you prepare your camp and your staff for the post-pandemic summers:

“Here to There”

If you are looking for some general information based on data, a Here to There consultation is the place to start. Put simply, a Here to There collects data to create a baseline of what currently exists, with goals for what is to come.  Internal perceptions, internal trends, and external trends are gathered to provide you intelligence which will help you make decisions in the future.

Staff Recruitment 

Are you currently getting enough staff to apply for your seasonal positions? Have you had to hire someone when your gut was telling you otherwise, but you just had to fill the position? Staffing is the key to your summer success! Triangle2 will create a comprehensive plan together to market and track your hiring process.

Staff Retention Solution

It is a lot easier and cheaper to retain existing staff than it is to find new staff. Successful camps have learned that developing your staff from within is incredibly beneficial. Triangle2 will work with your key staff to create a plan that provides results.

Program Innovation Solution

While camp traditions are extremely important, program innovation creates the traditions of tomorrow! Camps need to cherish their past while building innovative programs and activities for the future. Traditions and innovation can be accomplished together, and we can help by building you a road map to the future.

Diversity/Inclusion

Diversity has been a main topic of discussion in the camping world for decades! If you have been trying to make your camp more diverse, you know it is not an easy task. Triangle2 can help by providing data and a plan to set your camp on the right path to provide results.

Marketing

Successful organizations in most industries know that marketing is the key. Triangle2 will not only look at how your camp should advertise, but also dive into your pricing, what products you offer, and how to better position your camp for success.

Off-Season Programming 

While your camp is doing well offering a life changing experience to campers in the summer months, what about the other 9 months of the year? This Solution will help you determine other streams of revenue and other ways to engage your alumni and community.

Alumni Intelligence Solution

Most camps have a hard time keeping up with alumni through the decades. We will help update your alumni data and create a plan to keep it updated in the future.  Triangle2 can help organize, discover, and connect with past alumni, leading to engagement and donations!

Triangle2 has been creating solutions for camps for over 20 years.  We can help you take your camp to the next level!

Casey Klein
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